Sunday, December 10, 2006

The Power of Color & Shape












The Power of Color & Shape Logos & Callout Book
Here is a .pdf book of a number of Logos and Callouts I've created over the years. Download it here.

"Executives make important decisions daily, but they may only select a new identity once or twice in their careers. It's one of the most consequential decisions they'll ever make." —Andrew Bogucki, CoreBrand

It is important to learn of the importance design has on a businesses bottom line. Great design sells! There are a few things you should know about to help you make a better choice.

Read my article that talks about the hierarchy of recognition for more info.